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China Good Agri-products Development & Service Association (CGAPA) is a non-governmental organization. Its members not only mainly include leading agricultural industrialization enterprises, agricultural service enterprises, agricultural science and technology research institutions and schools, intermediary organizations engaged in finance and investment and other fields in the Chinese Mainland, but also include some farmers' professional cooperatives and professionals. Up to now, CGAPA comprises more than 3,000 members.

In recent years, CGAPA places top priority over promoting agricultural brand building, follows the guideline of "focusing on circulation and featuring brands", kicks off the first and the largest-scale "Chinese Brand Agriculture Forum", founds the first-ever professional agricultural brand journal High Quality Agricultural Products, sets up the first agricultural brand public support fund, conducts agricultural brand value evaluation under the entrustment from the Secretariat of ISO/TC289, designates high-quality agricultural product demonstration bases, organizes national-level famous and excellent-quality agricultural product trade fairs and exhibitions, launches large-scale publicity and promotion event entitled "Tour of Branded Agriculture across China", appraises and selects winners of "Gold Award" of China International Agricultural Trade Fair, compiles Chinese Brand Agriculture Yearbook (China's first yearbook on branded agriculture), makes efforts to build public opinion guidance platform, marketing and promotion platform, investment and financing platform, production and sales platform, exchange and cooperation platform and intelligent service platform in the field of China's branded agriculture, plays the role of bridge and link, and steers the Chinese agricultural brand building to usher in a new era.

Over years, CGAPA devotes to international market development and cooperation with international organizations. It organizes multi-level and multi-form market promotion and communication activities in many countries, establishes communication and cooperation mechanisms with governmental organs, professional procurement channels and industry organizations across Europe, Africa, the Middle East and other regions, and helps many domestically local governments, industry associations, chambers of commerce and agricultural enterprises carry out effective networking and communication. Through brand building seminars, market mode surveys, technology visits and exchanges, market channel interactions and the like, CGAPA provides governments and enterprises with good opportunities for in-depth international exchange and overseas brand expansion, successfully helps many Chinese regional public brands tap into the international market, and establishes a solid platform for Chinese high-quality agricultural products to vigorously march towards the international agricultural market.

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